Mungo & Jemima is a new(ish) boutique on Long Street, Cape Town championing local designers such as Coppelia, Good Clothing, Brut Sauvage, Miyabi, Holiday, Superella, Two, and Paige Smith. They also have Jewellery by Skermunkil, Blackbird, Tanya Wheeler and Peter Eastman and accessories by Missibaba and Twostars. I caught up with Marian, one of the two partners behind the store:

Sass: What inspired Mungo & Jemima?

M&J: The idea was for us to open a store that could be a showcase for our own clothing labels, Coppelia and Good Clothing, and other carefully selected South African designers. We wanted to create a space not previously offered on Long street: somewhere open and spacious where each designer has scope to be fully appreciated.

Sass: What were you doing before it existed?

M&J: Kirsty Bannerman had previously opened MeMeMe, a clothing boutique in Long Street and has been designing her label, Coppelia for 8 years. Marian Park-Ross had been designing Good Clothing for 6 months while phasing out her stills photographic production career.

Sass: What kind of customer is the store aimed at?

M&J: The modern South African woman who is looking for an alternative to the mass produced looks of the season; a discerning shopper.

Sass: What are you looking for in the designers you work with?

M&J: Quality and the small details that make something special.

Sass: If you had to pick an essential item to get for winter in Cape Town what would it be?

M&J: One of our warm winter coats and TwoStars leather boots.

If you’re in Cape Town the store is having a launch party/night shopping evening this Thursday (26th June). Find out more at their Facebook page.